"Let's Go" was a campaign by SeatGeek across various states in America. Each location-specific billboard was carefully tailored with custom typography and copy that resonated with the nearby sports teams, creating a seamless connection between the design and the local community.

SeatGeek sought to amplify the impact of their billboard designs by bringing me on the team to captivate audiences with dynamic motion and breathing life into the visuals. By infusing motion into these billboards, I aimed to capture the attention of passersby, effectively turning static advertisements into captivating experiences that grabbed the viewer's attention from all angles.